For decades, Trunk Bay has been the most popular beach on the island. Primarily because it's got a big parking lot, the beach is huge, and cab drivers find it a convenient destination for day tripping and cruise ship visitors.
But despite its heavy use, Trunk Bay is the island's top beach according to the Blue Flag International Jury, an international eco-friendly group.
The Jury has accorded Trunk Bay its Blue Flag designation attesting to its good water quality, safety, and educational value. Trunk Bay is one of four Virgin Island beaches to get the Flag, designations sought by the Hotel and Tourism Association. The other three are Lindbergh Bay and Great Bay on St. Thomas and Pelican Cove on St. Croix.
"Beautiful waters and wonderful white sand has made picturesque Trunk Bay one of the most popular beaches on St. John," the Blue Flag award statement said. "Renowned for it's underwater snorkeling trail, Trunk Bay is definitely worth a visit. Six hundred and fifty (650) feet of underwater trails are a highlight for Trunk Bay's visitors."
The program, operated by Denmark's Foundation for Environmental Education, has become so prominent that some tourists search out Blue Flag shores. The Blue Flag works towards sustainable development of beaches and marinas through strict criteria dealing with Water Quality, Environmental Education and Information, Environmental Management, and Safety and Other Services.