Frank Barnako

  • I'm a journalist.

    Since 'relaxing' from, I have rekindled my interest in photography.

    E-mail me.

Coming Soon

  • Vintage Vegas
  • Paris
  • Meandering in Maine
  • Drive-in Memories

« Porn spam proves the rule | Main | Nielsen "podcast" survey not only about podcasts »


Feed You can follow this conversation by subscribing to the comment feed for this post.

This is an excellent post. Those of us in the podcasting world are still flailing about trying to figure out a business model that makes sense. Some, like The Podcast Network,( based in Australia but with shows like mine all over the world, are looking to an advertising-sponsored model and require real, objective data to go to market with.

My own show, The Cranky Middle Manager Show has over 6,000 downloads a month with a very targeted audience of managers and middle managers around the world. Surely there are sponsors out there who would love to get their hands on that demographic at a reasonable price but we'll need more than my sweaty,fevered opinions about who's listening... we need good data and this, while a start, ain't gonna help.


Wayne Turmel
host/producer The Cranky Middle Manager Show

Many thanks for your extremely useful analysis. I wrote a post about this too on my blog, with a link to this very page, and I´d like to share it with you:

I never really trusted those Nielsen Ratings, now I definitely don't!

if you can not understand music add podcast so try

The comments to this entry are closed.