AOL's blog entrepreneur-turned-exec/mascot should be smiling this morning. When Jason Calacanis founded Weblogs Inc. about two years ago, he predicted that one day mainstream journalists would leave their day jobs and start to blog, giving up W-2 income and make a run for it on their own.
Om Malik, a senior writer for Time Warner-owned Business 2.0 is making the move. Let's hope it goes better for Malik than it did Dan Gillmor's "Bayosphere."
"I have written about start-ups for so long, and have always wanted to see if I had the chops to build something from scratch. I hope I can," he explained on his blog.
Malik is going to do a startup. He's going to hire "smart engineers and code jocks" to "develop Web services that enhance the experience of my reader community." He's already gotten some Silicon Valley VC money to seed the venture, GigaOM.
Malik will also write a monthly column for Business 2.0. Not a bad way to self-promote while you're scrambling to get a business off the ground.